Bitwise Crypto Expansion: Focused Growth in Europe
Bitwise, a global leader in crypto asset management, has announced the appointment of Max Shannon as Senior Research Associate to support its growing European operations. This move reinforces the firm’s commitment to data-driven research and investor education. Shannon will support Bitwise’s expanding suite of German-domiciled crypto exchange-traded products (ETPs), including single-asset, diversified basket, and staking-based index offerings.
Bitwise’s European strategy reflects its broader mission to integrate crypto exposure into traditional financial portfolios through regulated, user-friendly vehicles. By scaling its research capacity, the company aims to meet rising institutional demand for high-quality analysis and structured digital asset solutions.
Max Shannon Joins Bitwise: Deep Crypto Market Expertise
Bringing years of experience in digital asset research, Max Shannon enhances Bitwise’s analytical team with a specialized focus on token-level evaluation, crypto equities, and blockchain data analysis. His expertise positions him as a valuable contributor to Bitwise’s mission of delivering comprehensive, institutional-quality insights to clients across Europe.
Shannon’s appointment aligns with Bitwise’s efforts to produce highly detailed reports that go beyond surface-level metrics. His understanding of token economics and project fundamentals will strengthen the team’s ability to offer in-depth perspectives to investors navigating the evolving crypto landscape.
Crypto Analyst Background: Shannon’s Role at CoinShares
Before joining Bitwise, Shannon served as a Crypto & Equity Research Analyst at CoinShares, where he focused on liquid tokens and public crypto companies. With advanced Python skills and a strong command of financial data analysis, he brings a technical edge that aligns with Bitwise’s focus on quantitative, research-first strategies. His background ensures robust, evidence-based insights into altcoin behavior and blockchain ecosystems.
During his tenure at CoinShares, Shannon developed a reputation for producing precise and accessible research for both institutional and retail audiences. His ability to translate technical information into actionable investment insights will be key to supporting Bitwise’s ongoing content and product innovation.
Altcoin Research Leadership: Enhancing Institutional Offerings
Dr. André Dragosch, Head of Research, Europe at Bitwise, emphasized Shannon’s dual strengths in data analytics and token evaluation. He noted that this strategic hire will strengthen Bitwise’s capabilities in altcoin research and advance its mission to provide deeper coverage of crypto assets beyond Bitcoin and Ethereum. This focus enables Bitwise to deliver greater diversification and informed decision-making to institutional investors.
As new narratives such as AI, restaking, and real-world assets (RWAs) continue to shape crypto markets, Bitwise aims to provide institutions with comprehensive assessments of emerging token categories. Shannon’s analytical acumen will help meet the growing appetite for altcoin-focused investment strategies.
Bitwise in Europe: Broadening Crypto ETP Access
Bitwise entered the European market on June 18, 2020, and has since grown its product lineup significantly. Its offerings are tailored for compatibility with traditional portfolios and regulatory requirements. Through exchange-listed vehicles and custodial solutions, Bitwise provides crypto exposure without the complexity of self-managed wallets—ideal for institutional and retail clients seeking simplified, secure access.
Bitwise’s European platform, formerly known as ETC Group, is home to some of the region’s most traded crypto ETPs. These include physically backed Bitcoin and Ethereum ETPs, as well as the first MSCI-linked diversified crypto basket ETP. All products are secured via offline cold storage and meet stringent institutional standards.
Investor Education in Crypto: A Transparent Approach
Education remains a core component of Bitwise’s strategy. The firm produces a range of investor-focused research materials, including the Crypto Market Compass, Bitcoin Macro Investor, and Crypto Market Espresso. These publications aim to demystify complex crypto developments and empower both new and seasoned investors to make well-informed decisions.
Bitwise also engages in educational webinars, live events, and ongoing collaboration with financial advisors. These initiatives reinforce its commitment to transparency and position it as a trusted source of crypto intelligence for the global investment community.
Crypto Asset Management: Bitwise’s Market Leadership
Founded in 2017, Bitwise has become a trusted name in crypto asset management. It partners with thousands of financial professionals and institutions to deliver a broad mix of ETPs, private funds, and separately managed accounts. In Europe, Bitwise (formerly ETC Group) is known for innovation, including the continent’s most traded Bitcoin ETP and the first diversified crypto basket ETP replicating an MSCI digital asset index. All products are supported by secure, regulated custodial infrastructure.
Bitwise’s global approach balances product innovation with compliance, offering institutions access to digital assets through structured, scalable, and transparent investment vehicles.
Advancing European Crypto Research
Bitwise’s expansion of its European research team—highlighted by Max Shannon’s appointment—signals a strong push to deliver deeper market intelligence across digital assets. With a combined focus on research, product innovation, and education, Bitwise continues to lead in making crypto more accessible and transparent for European investors.
As the digital asset market matures, this strategic investment in human capital ensures that Bitwise remains at the forefront of delivering clarity, confidence, and credibility to the crypto investment landscape.
