RM Becomes First K-Pop Artist to Address APEC Summit
BTS leader RM made history as the first K-pop artist to deliver a keynote address at the APEC CEO Summit in South Korea.
Speaking before global leaders and industry figures, RM explored K-culture’s influence on international relations and the creative economy, underscoring culture’s role in fostering understanding and cooperation.

Celebrating K-Pop as a Multifaceted Global Movement
RM described K-pop as a “total package” combining music, performance, fashion, and storytelling to transcend borders and inspire global audiences. He emphasized that K-pop’s success stems from respecting diversity while maintaining Korean authenticity, creating a cultural model that bridges traditional heritage with modern global appeal.
Cultural Harmony Through Artistic Integration
In his remarks, RM compared K-pop to bibimbap, symbolizing harmony in diversity—each ingredient retaining individuality while contributing to a unified whole. This analogy captured his message that cultural integration and mutual appreciation drive innovation, making K-pop an embodiment of inclusivity and shared creativity.
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The Role of Cultural Exchange in Economic Growth
RM urged policymakers to view culture as an essential driver of economic and diplomatic collaboration across the Asia-Pacific region. He highlighted that creative industries generate employment, promote innovation, and strengthen community bonds, calling for sustained investment in cultural development programs worldwide.
Inspiring the Next Generation of Global Artists
RM encouraged young creators to embrace collaboration and authenticity as tools for shaping a connected world through art and communication. He underscored how creativity serves as a bridge between nations, empowering individuals to share unique perspectives that enrich global understanding and empathy.
Historical Significance and Global Reception
The address was met with widespread acclaim, marking a milestone in South Korea’s soft power diplomacy. By representing the creative sector at a major economic forum, RM elevated K-pop’s role beyond entertainment—framing it as a legitimate contributor to international dialogue and innovation.
The Future of K-Culture and Global Collaboration
RM concluded that the success of K-culture lies in its openness to global influences while preserving Korean essence. His historic speech reaffirmed the importance of creative exchange in building bridges between nations, ensuring that culture remains a cornerstone of peace and prosperity across generations.













